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We understand about the waste of disposable cups, and agree with you. However, I would like to make two points:

  1. There are disposable coffee sleeves used every day too, and this reusable collapsible coffee sleeve will reduce waste even if you use a disposable cup.
  2. We actually use these coffee sleeves with reusable coffee cups daily at our local Starbucks. The plastic kind of cups you can buy for hot drinks that cost a buck or two, ours are about a year old at this point, saving disposable cups every day. For the photos used in this Thing, we did use the disposable cup because it is more recognizable as a Starbucks cup, and we wanted users to know that it will fit them.

Thanks for your comment!